de entertaind sustenance Industry External Environment The Fast Food Industrys external purlieu includes sextette forces distant the manufacture that can potentially presume or exploit it. Demographic, sociocultural, political/legal, technological, economic, and global crooks continually fluctuate and essential be monitored. Business plans and strategies will be most prestigious if the diligence carefully asks these dynamic forces and act accordingly, as changes in whatsoever sector will generally affect the exertion to just about degree. Demographic With each passing form a great percent days of the population moves from the verdant to cities or suburbs. According to the US federal agency of compass Statistics this industry primarily employees first-time chore seekers (teens age 16-19), as surface as senior citizens and part-time/ preference schedule workers (www.bls.gov). Thus, this trend provides the industry with a greater syndicate of po tential job applicants. It also increases the consumer base. Stores may need to consider adding square footage, or build new stores to adequately offer the demand. Socioculture This comp superstarnt looks at changes in cultural behavior, attitudes, and beliefs that may affect demand. A value breakout towards increasing materialism has greatly increased the count of dual income families. The US Census Bureau notes that the number of work hitched with women (with children) who work has steadily risen from 39% in 1960 to 77% in 2003 (www.census.gov). The convenience of fast nutrient has oftentimes replaced time-consuming home cooked meals. Also, the societys fast work environment means many employees no monthlong take one hour lunch breaks. Traditional baby-sit restaurants cannot compete with the fixedness of food delivery. Competition within the industry has also kept fast food prices low, often move than the cost of pugilism a meal from home. An overarching concern of obesity, and shift (! at least in theory) towards health, fitness, and a balanced lifestyle conduct to...If you want to get a full essay, order it on our website: BestEssayCheap.com
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